In your opinion, is providing a proper service or product the guarantee alone for having a successful business? The answer for most organizations is “no” and the reason behind this is the need for more sales, informing potential customers of the existence of that product or service and the reason why your product or service is better than your competitor’s.
According to Brian Tracy, sales are one of the factors and subsets of marketing, and somehow, sales are the most final marketing operation in a transaction, and nonetheless it’s the beginning of a long-term operation with customers.
The role of marketing in organizations is much more important than being unnoticed. Major and minor companies nowadays compete for one market. The global economy today has realized the importance of minor organizations and increasingly needs them for supporting its growth and development. It is necessary for you to know that the strong competition and the pace of alteration in markets and unpredicted economical trends have doubled the importance of paying attention to marketing and sales over the past few years. The necessity of regular planning and adherence to principles is a crucial factor in maintaining the position of businesses in today’s world. Currently, many businesses in Iran lack of a principled program in this field, but the foundation of such a unit is one of the concerns of many of these businesses.
Typically, the marketing department has a dominant role in starting a potential sale. Having activities as two separate teams and units, with sharing information and ideas between two teams can help the improvement of the gained result and make a perfect experience for your future buyers. You can improve your sales and marketing teams and take steps to the development and growth of your business by trusting Fergas International Company and the knowledge and experience of our colleagues. If you are interested in participating in these courses, contact +982188308769.
